Established in Sweden in 2005, POC have a simple mission – to save lives by minimising the consequences of accidents for skiers, snowboarders and cyclists. By introducing new safety ideas and technologies, they’ve been able to develop a superb range of ground-breaking helmets and protective wear.
At Freeze, we’re proud to stock POC snow helmets. With their uncompromising approach to safety, fresh styles and vibrant colourways – POC are one of our most trusted and biggest-selling helmet brands.
Success in Safety
Starting off in ski racing, POC’s innovative efforts to reduce the forces transmitted to the brain in crash situations were well-received, and by 2006 their flagship ski helmet was crossing the line on the head of giant slalom gold medallist, Julia Mancuso. They’ve since expanded to become a major player in the cycle protection market, caring for the brains of top-level athletes and daredevils like the one-and-only Danny MacAskill.
The feedback they get from the X Games medallists, Olympic and World Champions that form their team is what enables POC to continue to refine their products, while innovating and developing more of the unique manufacturing techniques and technologies that keep them at the top of their game.
Today, POC helmets and protective equipment are available in 25 countries around the world, and they’re considered by many to be the benchmark for safety performance and quality that all other manufacturers aim for. They’ve received a huge number of awards and accolades for such a comparatively young company, which is testament to how well POC helmets and protective gear have been received by the press, the design community, and the public.
Need any help?
If you’d like to know more about any of the POC products we stock, or you’re having trouble finding the ideal item or spec – get in touch today. One of our friendly and knowledgeable team will be happy to give you all the help you need.